Mark is a business writer, consultant, and entrepreneur. He spent ten years as an Associate Fellow of the Oxford Saïd Business School, where he specialized in designing and directing Senior Executive leadership programs. He teaches and lectures on a variety of subjects, including business transformation, strategy development, analytics and AI, leadership, power and influence, strategic relationship building, innovation and creativity, and customer and employee engagement, and was one of the first UK gurus in the Futureworld network. (www.futureworld.org) Mark read Economics and Management and gained a PhD in Organizational Behavior, both from the University of Cambridge. A business and strategy consultant for over 30 years, Mark has held Partner roles in Accenture, Fujitsu, Aon, KPMG, A.T. Kearney, and Cap Gemini, in addition to running several start-up businesses. He has recently retired from his last role as a Senior Partner at E&Y, where he led their Data and Analytics Practice. He has a passion for re-imagining leadership and performance within large organizations and has co-authored four books with Jonathan Gifford that explore different aspects of business performance and transformation – My Steam Engine is Broken, Perform to Win, Machiavellian Intelligence, and Performance Thinking. (www.powellgifford.com). His new book, The Fifth Phase, explores the opportunities for the application of analytics and AI to drive business transformation.